The Agency
Of Why
We Ask The Hard Questions
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LEADERS, CREATIVES & TECHNOLOGISTS

About Us

Founded in 2006, Informulate’s mission is to deliver measurable business impact through the innovative application of software. We are Lean Startup and Agile evangelists that help clients to fully realize business objectives. We love to build high-trust relationships and are great at building highly useful solutions.

Our team cares, so we ask the questions that most software agencies don’t think to ask. And our client’s success gets us more excited than we should admit. 

what we do different

Innovating Product Development

We build end-to-end digital products from scratch while expertly applying modern innovation methodology. But we also bring you creativity, curiosity, and inject order into ambiguity. Our moral code is as important to us as our technical code, which speaks directly to our core values.

Our Values

EMPATHY

We share our client's emotions, and we learn your language so you don’t have to learn ours.

QUALITY

We sweat the details for you, and continuous improvement is in our DNA.

INTEGRITY

Trust will never be commonplace. When times get tough, we see things through.

IMPACT

We deliver immediate results, while actively look for opportunities to build long-term value.

SIMPLICITY

Technology can be overwhelming, we simplify complex decision-making.

RESPONSIVENESS

Speed is crucial to innovation, so we respond rapidly to issues and changing priorities.

Experience Our Values

Schedule a discovery call

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we are a fun bunch

Our Team

Not to brag, but our team is high-performance. We are creatives, leaders, and technologists – all committed to client goals. Here’s the team behind Informulate.

"What really set the Informulate team apart was their professionalism - the ability to understand our needs and recommend the best solutions."
- CEO, Pivvit
meet the team
Abhi Headshot

Abhi

QA
Analyst

Explorer & Soon-To-Be
Triathlete

Abhi has a Bachelors and Masters in software engineering and he matches the theory with boundless curiosity and deep experience. A team player who goes the extra mile, he is always interested in new learnings.

Alan Headshot

Alan

Full Stack Developer,
AI/ML Architect

Deconstructor &
Reconstructor

Alan has held the most varied roles in tech: Architect, CTO, Head of Development, Tech Lead and even Instructor. He’s a true tech polyglot experienced in front-end, back-end, cloud, machine learning and a lot more.
Angelo Headshot

Angelo

Full-Stack
Developer

Snowboarder, Tech Tinkerer
& Outdoorsman

If Angelo isn’t writing code professionally, he’s writing it recreationally because he loves tech – hardware or software. He is a real team player who is always excited about a new project.
Annie Headshot

Annie

Managing Partner,
President

Engineer, Mother Of Dragons
& Master Chef

Annie is a math award winning civil engineer but she delighted her parents by moving into book-keeping and compliance – just like them. As managing partner, she also allocates resources, plans HR benefit strategy and gets people paid.
Arvind Headshot

Arvind

Salesforce
Architect

Technologist, Giver
& Change Agent

Arvind tops the charts when it comes to the “chops to humility” ratio. His wide and deep experience, certifications, and knowledge is further elevated by his work ethic and team commitment.
Ashley Headshot

Ashley

Client Relationship
Manager

Pool Shark, Bio-Hacker
& Mom

Authentic, empathetic yet result-oriented – Ashley is a true people person. Going above and beyond is par for the course and nothing makes her happier than making clients happy.
Jared Headshot

Jared

Scrum Master /
Innovation Lead

Self-Improvement Fanatic
& Super-Dad

As a certified ScrumMaster, Jared is all in on Agile and Lean Startup. He is passionate about continuously improvement, rocking client expectations, and delivering measurable outcomes.

Jesus

Senior Software
Engineer

Professional Nerd &
World #5 for Verbal Gaffes

Jesus may just be the fastest full stack coder east of the Mississippi. As US army veteran, he has repeatedly shown that he’s the guy you want on your side when the chips are down.

Jim H.

Salesforce
Architect

Team Player, Innovator
& Clark Kent Impersonator

Over 15 years, Jim has enabled dozens of clients maximize the return from their Salesforce investment. When he isn’t working diligently to satisfy client needs, he is working to expand his knowledge across Salesforce and other cloud technologies.

Jim_M Headshot

Jim M.

Senior Full-Stack
Engineer

Jim loves making the magic.

Jim makes magic with tech. And if he isn’t upskilling, he’s reading – history, fiction, science, etc. He enjoys mentoring international students and do NOT ask him about dogs, unless you have a few hours to spare.
Rajiv Headshot

Rajiv

CEO &
Founder

Impact Addict, Raquetballer
& Wannabe Philosopher

Rajiv is the name. Innovation is the game. He brings decades of experience in all aspects of the business – project turnaround, experimentation, management, crisis response, continuous improvement, team culture, and much more.
Ramya Headshot

Ramya

Lead Quality
Analyst

Recovering
Perfectionist

Ramya may be overqualified (don’t tell her!) with a Master’s degree, multiple certifications and  deep knowledge of the latest tools. But that – coupled with her creativity and eye for detail – is exactly what enables her to take product quality to another level.

Shaloo Headshot

Shaloo

Full-Stack
Architect

Inveterate Traveller, & Mr.
Whatever-It-Takes

As a Microsoft certified full stack architect and Cloud-native, Shaloo has the tech chops but his real superpower is his 100% commitment to deliver even on the hairiest projects.

Tristin Headshot

Tristan

Project Executive &
Solution Architect

Autodidact & Up-And-Coming
Real Estate Tycoon

Tristan likes his projects the way he likes his desk: everything exactly where it should be. He eats risks for breakfast, crushes budget/timeline goals and can debug the unilateral phase detractors in a Retro Encabulator.
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Now Hiring

Full-Stack
Developer

Super-Learner With An
Insatiable Hunger For Tech

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Now Hiring

Tech Lead /
Scrum Master

Grower Of People, Technologist
& Process Hawk

let's talk
We should get in touch

We love making an impact!

To request a call, fill out the form below and an Informulate team member will reach out to discuss your project needs.

Submit Your Resume

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We love making an impact!

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We are ready to help you succeed!

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Business Intelligence

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Code Review

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Process Audit

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Salesforce Architecture Review

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Digital Transformation

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Product Development

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Team Enrichment

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Process Automation

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We love building things!

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Salesforce Consulting

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We love making an impact!

To request a call, fill out the form below and an Informulate team member will reach out to discuss your project needs.

We love making an impact!

To request a call, fill out the form below and an Informulate team member will reach out to discuss your project needs.

Digital Transformation

To learn more about our Digital Transformation solutions, fill out the form below and an Informulate team member will reach out to discuss your project needs.

We love making an impact!

To request a call, fill out the form below and an Informulate team member will reach out to discuss your project needs.